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Hematology Marketing Manager, Tarrytown, NY


This is a Full-time position in Tarrytown, NY posted February 16, 2021.

n nn nn n n nn Nows our time to inspire the future ofhealthcare together.

nn nnSiemens Healthineers is a leading global medical technologycompany with over 170 years of experience and18,000 patents.Morethan 48,000 dedicated colleagues in over 70 countries are driven to shape thefuture of healthcare.

We stand with our customers around the world to supportthem in delivering high quality care to their patients.An estimated 5million patients across the globe benefit every day from our innovativetechnologies and servicesin the areas of diagnostic and therapeuticimaging, laboratory diagnostics and molecular medicine, as well as digitalhealth and enterprise services.

This is what truly matters to us.

nn nn nn n nn nn n nnPosition Overview: The Hematology Marketing Manager, underthe direction of the Director of Marketing, Specialty Segments, will be responsible for driving all Marketing initiatives for theHematology product line in NAM to achieve top and bottom line goals andsuccessfully drive commercial execution through strategy and tactics.nn nnResponsibilities: nn Accountablefor achieving United States Hematology product line revenue, profit, andplacement goals with focus on growing assay revenue and full menu utilization.

UnderstandVoice of Sales (VOS) and partner with the Hematology sales team to developstrategic product positioning to customers, partners, and market influencers.

DefinesHematology market size, target market, customer personas, and customerrequirements necessary to meet market demand and adoption.

Defineand tailor Hematology portfolio value proposition, messaging, and promotionalcontent for target markets.

Collaborateswith Marketing Communications (Marcom) to create marketing materials, salestools, presentations, web site content, and marketing programs required fordemand generation.

RepresentsHematology portfolio as subject matter expert when deep product expertise isrequired and delivers product presentations at all marketing events tradeshows/conferences/national sales meetings Conductproduct and market research to understand barriers and opportunities to growthe Hematology product portfolio, assess competition, and test productmessaging.

Partnerwith Business Operations and Finance to support deal development and pricingstrategies.

Workwith Sales Management to execute the Hematology product line sales plan andmeet/exceed forecast and financial deliverables Interfaceswith NAM Healthineers marketing colleagues to position End to End Solutionsacross our portfolio.

nnRequired Knowledge/Skills, Education, and Experience:nn MBApreferred.

IVD stronglypreferred.

Experience in managing cross-functional teams Strong ethical persuasion skills Excellent presentation & communicationskills Approximately 30% travel required includingoccasional weekend and evening hours n n nn At SiemensHealthineers, we value those who dedicate their energy and passion to a greatercause.

Our people make us unique as an employer in the med-tech industry.

Whatunites and motivates our global team is the inspiration of our commonpurpose: To innovate for healthcare,building on our remarkable legacy of pioneering ideas that translate into evenbetter healthcare products and services.

We recognize that taking ownership ofour work allows both us and the company to grow.

We offer you a flexible anddynamic environment and the space to move beyond your comfort zone to grow bothpersonally and professionally.

nn nn nn nn If you want to join us in transforming the way healthcareis delivered, visit our career site at

nn nn nn nnIf you wishto find out more about the specific before applying, please visit:

nn nn nn nnAs an equal-opportunity employer we are happy to considerapplications from individuals with disabilities.nn n n n n n nn Organization: Siemens Healthineersnn nn Company: Siemens Medical Solutions USA, Inc.nn nn Experience Level: Mid-level Professionalnn nn Job Type: Full-timenn n n nn Equal Employment Opportunity Statement nSiemens is an Equal Opportunity and Affirmative Action Employer encouraging diversity in the workplace.

All qualified applicants will receive consideration for employment without regard to their race, color, creed, religion, national origin, citizenship status, ancestry, sex, age, physical or mental disability unrelated to ability, marital status, family responsibilities, pregnancy, genetic information, sexual orientation, gender expression, gender identity, transgender, sex stereotyping, order of protection status, protected veteran or military status, or an unfavorable discharge from military service, and other categories protected by federal, state or local law.n n EEO is the Law nApplicants and employees are protected under Federal law from discrimination.

To learn more, Click here.n n Pay Transparency Non-Discrimination Provision nSiemens follows Executive Order 11246, including the Pay Transparency Nondiscrimination Provision.

To learn more, Click here.n n California Privacy Notice nCalifornia residents have the right to receive additional notices about their personal information.

To learn more, click here.nn